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Coherix

Challenge / Objective

Coherix was already a respected leader in manufacturing technology, pioneering 3D AI-enabled process control that’s shaping the factory of the future. But while their tech was next-level, the brand didn’t fully reflect their innovation or impact.

They needed a bold, elevated identity that captured their vision and positioned them as tech-first leaders in the industry.

Solution

We worked alongside the experts to bring their story — and their technology — to life. Bold, minimalist design. Sharp, simple messaging. Clear, compelling brand frameworks.

We helped them define who they are and express it across every touchpoint. The new Coherix brand communicates precision, confidence, and vision. In every dimension.

Result

A powerful, paradigm-shifting brand that makes an unmistakable impact across the manufacturing world.

 

A placeholder 1400 x 1400 image, in Phire red.
Website homepage showing 3D dispensing technology, with images of dispensing equipment. Includes a world map and the "Predator3D" logo. Tone: technical.Dark abstract background with smooth curves. Centered text reads "THE NEXT DIMENSION OF PERFORMANCE" in blue and grey. "Coherix" at the bottom.
Technology advertisement featuring a sleek adaptive device. Bold text reads 'See. Know. Fix. Go.' with specs including power and weight on a dark background.Blueprint-style background with technical diagram on the left and text on the right: "Our vision. Your mission." Coherix's logo is at the bottom.
Grid of brand style guide pages with sections on logo usage, color palette, typography, and illustrations. Center page title reads 'Brand Standards & Style Guide' in bold text, over a dark, textured background. Blue and white webpage with Coherix logo and text promoting visionary manufacturers and 2,400+ installations. Logos of companies like Bosch and Ford below.Split into four quadrants, the image includes a device with "See," a blueprint with "Know," a curved line labeled "Fix," and a circular pattern titled "Go."