Thrive Juicery

Challenge / Objective

Thrive Juicery came to us looking to do more than just sell juice — they were on a mission to help educate, encourage, and heal. Their story was inspiring. An unexpected cancer diagnosis prompted the Juicery’s husband-and-wife founders to embark on a personal health journey. Their mission is to change lives. Our mission was to spread the word.

Solution

Through our research process and one-on-one interviews, we quickly realized this brand was about health and education first. We shifted messaging to highlight the lifestyle of Thrive. We updated imagery to feel more approachable, bright, and produce-focused. And most importantly, we created the foundational purpose to spread knowledge through proof and science.

Result

A stunning, vibrant, and mission-focused brand that is ready to grow and connect with health advocates everywhere.